Best wishes for 2018 + Announcement

Happy New Year 2018 to you! I hope this year is the breakthrough one that will finally turn your dreams into reality. And know that I have your back! Besides the articles, videos and podcasts I publish here on Sweet Madness, on YouTube and on social media, I decided to make weekly videos.

Linda Perry: the power of words

Most of the time, when it comes to music, people only hear and know about the performing artist. It is not that surprising as exposing themselves is a part of the job. However, there are so many influential people who work in the shadows. These people play great roles in music and don’t always get […]

Let’s meet Carly Wilford!

Earlier this month, I had the pleasure of interviewing Carly Wilford, a British DJ, Presenter, Tastemaker & Manager of Josh Barry, working in the music industry for 7 years. Carly is a sweet, down-to-earth lady who’s very passionate and authentic. She always tries to make a change and have a positive impact with everything she […]

10 tips to help you build a fanbase

Fans play a crucial role in your career. They can either support you or break you. That’s why you cannot neglect them. There are different ways to build a fanbase and retain your audience. I’ll share with you a few tips to apply right now! To grow your fanbase, you should …

Teamwork is crucial to meet success in Music

I often say that we are stronger as a team and in this article, I’ll explain further why it is necessary for you as an artist, to build your own music team. Why do you need a music team? The Music Industry has evolved a lot with Digital Age. Nowadays, social networks, YouTube and other […]

How your doubts can lead you to success

I used to put a lot of pressure on myself especially when it comes to my professional life. I remember that if I wasn’t convinced about something I created, I wouldn’t share it. Even when I was still a student! Because I was afraid of failure. Afraid that people might think I wasn’t talented enough. […]